Word's Equipment

We implemented non-standard store pages and custom product pages for Word’s Equipment, a trusted provider of aftermarket parts for agricultural, construction, forestry, and industrial machinery. The goal was to enhance usability, improve product discovery, and deliver a more tailored shopping experience.

Key Features Implemented:
- Custom Store Pages
– advanced filtering functionality allowing users to quickly find parts by industry, brand, or equipment type.
- Custom Product Pages
– detailed product layouts showcasing specifications, compatibility, and technical resources.
- Dynamic Filtering System
– refined search options for categories such as hydraulic seal kits, O-rings, shop supplies, and tools.
- Supplier Integration
– direct links to trusted supplier partners, expanding product access while maintaining customer support.
- Technical Resources
– wiring harness repair, custom harness fabrication, reverse engineering, and advanced 3D printing solutions.
- Responsive Design
– optimized layouts for mobile and desktop, ensuring accessibility and smooth navigation.

Impact:
The result is a robust e-commerce platform that combines precision product filtering with detailed technical resources. Word’s Equipment now offers customers a streamlined shopping experience while reinforcing its reputation for quality aftermarket parts and innovative engineering solutions.